Privacy Policy

PSA Products Pty Ltd (ABN: 99 076 468 703) “PSA, we or us” is committed to protecting the privacy of your personal information. We are bound by the Australian Privacy Principles under the Privacy Act 1988 (Cth) about how we handle your personal information.

This Privacy Policy sets out how and why PSA collects, stores, uses and discloses your personal information, and how to contact us if you have any questions about how we handle your personal information or would like to access the personal information we hold about you.

In accordance with the Privacy Act, this Privacy Policy does not apply to our acts and practices directly related to a current or former employment relationship between us and an employee, and an employee record held by us relating to the employee.

About Us

PSA Products imports and sells PSA branded fire safety, security and intercom products. And we also distribute other manufacturer brands of products to the electrical, fire and security industry in Australia and New Zealand.

What information does PSA collect?

We collect personal information such as:

  • your name;
  • your gender;
  • your date of birth;
  • your contact details (eg address, email address, phone number);
  • your occupation, job title, and role;
  • your financial information (credit card and bank account details);
  • your username and password;
  • purchasing habits and other information, including registration of products purchased; and
  • details of professional or trade organisation memberships.

Usually we collect your personal information directly from you. PSA may collect your personal information from you in various ways, including via telephone, online or paper forms that you complete, and emails you send to us. We will also collect personal information through our smart device mobile application, if you choose to download and use the application.

We may also collect information from third parties, such as resellers of our products. When we collect your personal information from third parties, this is because it is not reasonable or practicable to collect your personal information directly from you. In those cases, we have taken reasonable steps to ensure that the third parties have obtained your consent to disclose your personal information to us.

PSA uses social networking sites to communicate with the public about its products, and collects personal information though these social networking services such as Facebook, LinkedIn and Instagram. Access to and use of personal information through social networking sites is subject to the privacy policies and terms of use of those sites.

Why does PSA collect and use your personal information?

PSA collects and uses your personal information for purposes related to our business activities. PSA collects your personal information when you interact with us including when you:

  • request information about our products and services;
  • purchase products directly from us;
  • participate in a promotion, competition, redemption or cash rebate; and
  • subscribe to our email lists.

PSA uses your personal information to conduct our business including when we:

  • facilitate your order;
  • establish your account;
  • conduct promotion, competition, redemption and cash rebates;
  • respond to your enquiries;
  • conduct advertising and marketing; and
  • improve and develop our products and services.

We may also use your personal information for any other purpose as authorised by you.

Who does PSA disclose personal information to?

PSA might disclose your personal information to:

  • third party service providers engaged by PSA to assist us with conducting our business activities such as servicing, delivery and distribution services, IT services, management of our promotions, website hosting, marketing, market research including analytics services, and secure payment services;
  • to its agents, business partners or joint venture entities or partners;
  • entities such as government bodies, regulators, law enforcement agencies and other parties where authorised or required by law, and other parties to which we are legally required to disclose your personal information; and
  • parties identified at the time of collecting your personal information or as otherwise authorised by you from time to time.

Transfer of data outside Australia

We may disclose your personal information outside Australia:

  • to third parties to assist us to operate our services and our website;
  • to our related bodies corporate, information technology suppliers, communication suppliers, our business partners and cloud providers. We will, however, take reasonable steps to ensure that any overseas recipient will deal with such personal information in a way that is consistent with the Australian Privacy Principles.
  • for any other purpose set out in this Privacy Policy.

By using our website and providing us with your personal information, you consent to the disclosure by us, and to the storage and use of your personal information, outside Australia to countries where a different privacy protection regime applies.

Data quality and security

PSA takes security seriously and reasonable steps to ensure that any of your personal information which we hold is accurate, complete and up-to-date. These steps include promptly updating personal information when we are advised that personal information has changed, checking our contact lists for accuracy, and providing individuals with a simple means via contacting our Privacy Officer to update their personal information.

We takes reasonable steps to protect your personal information from misuse, interference and loss and from unauthorised access, modification or disclosure.

PSA implements security measures including:

  • physical security such as security procedures for access to our business premises and storing paper documents in locked cabinets; and
  • IT security procedures including password protection, network firewalls, encryption, intrusion detection and site monitoring.

Access to and correction of your personal information

You have a right to access your personal information that we hold about you, and you can also request that we correct that personal information if it is inaccurate or out of date.

PSA will provide you with access to your personal information or will make the requested changes unless there is a reason under law to refuse access or refuse to make the requested changes. Where these reasons to refuse exist, we will advise you of those reasons within a reasonable time after you make your request.

If you request that your personal information is changed, and if PSA does not agree to change your personal information as recorded by us, we will record your request with your personal information.

If you would like to obtain access to or request changes to your personal information you can ask our Privacy Officer using the contact details below. We will respond to your request within a reasonable time after your request is received.

PSA can charge a reasonable fee for the time and cost of collating, preparing, and photocopying material for you if you request access to your personal information.


If you have questions about this Privacy Policy, if PSA does not agree to provide you with access to your personal information, or if you have a complaint about our information handling practices, you can contact our Privacy Officer using the contact details below.

In particular, if you wish to make a complaint about how we have handled your personal information, you should forward a written complaint to our Privacy Officer.  We will respond in writing within a reasonable time after receipt of your complaint.

If you are not satisfied with our decision or response, you can contact us to discuss your concerns.  You also have the option of notifying the Office of the Australian Information Commissioner (OAIC). Contact details can be found at OAIC’s website:

How to contact us

  • By email to Privacy Officer:
  • By telephone: 03 9888 9889

Issue: May 2020.